Triggered Goat (v2)
TRIGGEREDGAT

AI + UX studio

Most teams design it or build it. We do both by Friday.

We are three people: two UX directors and an AI engineer. In five days we turn one product idea into a working prototype your team and your users can actually tap through.

idea on Monday working build on Friday
30+ years leading UX and product teams 2 enterprise design systems built from zero Agency work for Apple, IBM, Visa, Marriott

The offer

Live by Friday

Most design sprints end with a slideshow of mockups. Ours ends with a working, coded prototype that runs on phone and desktop. Same week, a much better Friday.

  • 1

    A real build, not a picture

    AI-assisted engineering turns the design into a prototype people can click, tap and test.

  • 2

    Decisions you can act on

    What to build, what to drop, and why. Written down, agreed by Friday.

  • 3

    A plan engineering can pick up

    Flows, components and open questions handed over in a form your team already uses.

  • 4

    Senior people the whole week

    The three of us do the work. No junior hand-off after the sales call.

Why this is rare

Most teams can't do this in a week

Getting from idea to something real people can use takes design and engineering working together. Most setups split them apart.

Typical agency

Time to something working
Several weeks or more
Who does the work
Designers first, then a separate build team
What you have on Friday
Mockups and a handoff deck

Freelancer

Time to something working
Depends on one person's calendar
Who does the work
A designer or a developer, rarely both
What you have on Friday
Half the job

Your own team

Time to something working
Whenever it clears the backlog
Who does the work
People already at capacity
What you have on Friday
A ticket in the queue

Triggered Goat

Time to something working
Five days
Who does the work
Senior UX and AI engineering, together all week
What you have on Friday
A working prototype you can click

AI makes the build fast. Senior UX makes sure it is the right thing to build. You need both in the same room, every day of the week.

How the week runs

Monday to Friday

You give us about two hours a day and a decision maker on Monday and Friday. We do the rest.

Monday

Frame

Kickoff with your team. Pick the one problem worth solving and who it is for.

Tuesday

Shape

Map the flow, sketch options, agree on one direction together.

Wednesday

Build

The core flow comes to life on real screens, built with AI alongside us.

Thursday

Refine

Your team pokes at the working build. We fix, polish and prep for review.

Friday

Live

Readout: the prototype, the decisions and the next step.

Want real users on it? Add five user sessions the following week. Recruiting takes one to two weeks of lead time, so we start it on Monday.

Pricing

Fixed price. Fixed scope.

One problem, one week, one number. Half to book, half at the Friday readout.

2 days

Quick Trigger

$4,500
  • One flow, framed and built
  • Working screens to react to
  • Good first project together
A low-risk way to start
Most picked 5 days

Live by Friday

$12,500
  • The full week, Monday to Friday
  • Working prototype on phone and desktop
  • Decisions and a build-ready plan
Starts any Monday we have open
5 days + 1 week

Live + Proven

$17,500
  • Everything in Live by Friday
  • Five moderated user sessions
  • Findings and the fixes that matter
Includes participant recruiting

Workshops

Half day: AI in the UX workflow

Research synthesis, design systems in AI and prompt to prototype, shown live. $3,500

Full day: build it together

Your team builds a working prototype of one of its own features by end of day. $6,500

Who we work with

Built for teams who are stuck

Agencies

Your clients want AI. We become your prototyping team, under your name.

Startups

Show investors something that works, before you hire a design lead.

Product teams

The idea leadership keeps debating. We end the debate in a week.

Portfolio companies

Quick, visible wins across several companies at once.

The team

Three legs, one goat

Dan

UX director

Has led UX departments and built two enterprise design systems from scratch.

Kim

UX director

Leads UX strategy, research and design from the first question to the final screen.

James

AI engineer

Turns designs into working software with real AI under the hood.

Product, engineering and design in one room all week. That is why the Friday build works.

WTF Is This?

Our bad-design teardowns

Sixty seconds on everyday design that makes people crazy: why it fails and how we would fix it.

2/10 WTF score

Self-checkout

"Unexpected item in bagging area." The item is your groceries.

3/10 WTF score

Cancel a subscription

Signing up takes one tap. Leaving takes a maze and a phone call.

4/10 WTF score

Cookie banners

"Accept all" is huge. "Reject" is hidden. That is on purpose.

New teardowns coming to TikTok.

Questions

Before you ask

Is the prototype real code?

Yes. It is a working front end you can open on a phone or laptop. It is built to prove the idea and test it with people, not to ship to every customer on Monday.

What do you need from us?

One problem, about two hours a day from your team, and a decision maker at the Monday kickoff and the Friday readout.

Can we use our own design system?

Yes. Send it over before Monday and we build with it.

Can you work remotely?

Yes. Most weeks run on video calls. We are in the Dallas-Fort Worth area if you want us in the room.

Got an idea that won't stop nagging?

Tell us the idea in a few sentences, or ask to see client work. We will reply with whether it fits a week and when we can start.

hello@triggeredgoat.com